We’re often told we need to be more aware of what’s going on in the world: in business, politics and sometimes other spheres too. But how do you get to […]
We’re often told we need to be more aware of what’s going on in the world: in business, politics and sometimes other spheres too. But how do you get to be well-informed without it taking up all of your precious time? Here are some great resources and methods to keep up to speed efficiently.
It’s fast, it’s succinct and a quick scan of a well put together news feed can keep you updated in seconds. However, constructing that feed can take a lot longer. There are literally millions of profiles out there to follow, but in terms of being bang on with business intelligence, we think some of the best are:
TechCrunch (@Techcrunch) latest tech developments in business
Business Insider (@BusinessInsider) – news on finance, media and technology
Fortune Magazine (@FortuneMagazine) – authoritative business news
BusinessWeek (@businessweek) – business news, sourced from Bloomberg
Forrester (@Forrester) – top analysts reporting on business and marketing
MarketingProfs (@MarketingProfs) – the latest trends and thought leadership in marketing
The Nielsen Wire (@NielsenWire) – full of interesting and useful stats
eMarketer (@eMarketer) – more stats with a marketing twist.
We’d also recommend following the political or business editors from whichever newspaper you like to read, as well as any key business leaders you’re interested in, such as Sheryl Sandberg or Richard Branson, for a more human touch.
Web RSS feeds
The email newsletter is a thing of the past, now RSS feeds and feed aggregators have arrived. An RSS feed is simply a notification of new content published by a website, and an aggregator like feedly keeps these all in one place, so it’s easy to scan for new, interesting content from a range of sources.
You might prefer to digest news via podcast while driving or doing the housework. This format of consuming content has exploded in popularity of late and can be a great way to make “dead” time more productive by being able to absorb useful information while doing something else. Some excellent and genuinely interesting podcasts out there include BBC Radio 4’s More or Less: Behind the Stats, the BBC’s Business Daily podcast and TEDTalks Business. Harvard Business Review’s Ideacast also has some great content, if a little weighted towards the American market.
If you’re looking for a printed publication that provides bitesize, informative and easily digestible current affairs news that you can read while on a train or waiting at the dentist, then the i newspaper and The Week both fit this bill very well. They cover all the main topics to give you a smattering of information but without going into the depth of a Sunday broadsheet or specialist journal.